DAYADAYA
Industry
SaaS / Communication
Location
France / International
Scope
SaaS B2B
Overview
Turning static content into engaging audio experiences for real-world impact
Description
DayaDaya is a SaaS platform that transforms written content into high-quality audio formats, enabling companies to improve how their teams consume, retain and apply information. GettingApp partnered to design and build the full product ecosystem, from platform to delivery experience.
Challenge
Companies produce large amounts of content — training materials, newsletters, reports — but most of it is rarely consumed or applied in real-world situations. Traditional formats are not adapted to mobile usage or field teams, leading to low engagement and poor knowledge retention. The challenge was to rethink how content is consumed, making it accessible, engaging, and seamlessly integrated into existing workflows without adding new tools.
What we delivered
platform
- –Full SaaS platform to transform text content into professional audio
- –Voice selection and customization (tone, rhythm, pronunciation)
- –Audio generation in minutes from existing content
- –Multi-project and multi-team workspace management
distribution
- –Seamless integration with existing channels (WhatsApp, Teams, intranet, email)
- –Embeddable audio players and shareable links
- –Downloadable audio files for internal hosting
analytics
- –Tracking of listens, engagement and completion rates
- –Performance insights per content
- –Adoption monitoring to optimize communication strategies
web
- –Marketing website focused on clarity and conversion
- –Clear positioning around content activation and usage
Results
- ✓Fully operational SaaS platform from content creation to distribution
- ✓Improved accessibility and consumption of internal content
- ✓Seamless integration into existing company workflows
- ✓Strong foundation for scalable content activation strategies
Key differentiators
- →Product designed around real usage, not just content creation
- →No additional tool required — integrates into existing channels
- →Fast transformation of content into audio (minutes instead of hours)
- →Focus on adoption and measurable impact
- →End-to-end platform: creation, distribution and analytics
- →Strong UX focus for business users
FAQ
Got questions?
Answers to common questions